Category:
Advertising, Communications, Media, PR & Creative Agencies

Are You Ready For The New Privacy Laws?

Privacy has become major concern in the digital world. In order to keep pace with rapid technological development, in December 2012 the Australian Government introduced the Privacy Amendment (Enhancing Privacy Protection) Act 2012 (Cth). This Act introduced a number of key changes to Australian privacy laws, which take effect from 12 March 2014. What are...
Google Changes AdWords Trade Mark Policy
Change is certainly in the air at Google. Turns out that while we were busy lamenting the loss of our beloved Google Reader, the folks over at Google were equally busy revising the AdWords trade mark policy in Australia. Here is what you need to know. Key changes From 23 April 2013, Google will no...
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Google Successfully Searches for Win in the High Court
The extent of liability of Internet intermediaries for the material they publish on the Internet continues to be point of dispute in Australia and around the world. In the latest case to examine this issue, Google Inc v ACCC [2013] HCA 1, the High Court has unanimously found that Google did not engage in misleading...
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A Chilly Trade Mark Dispute in Our Backyard
Sydney’s favourite gelato shop, Gelato Messina, recently found itself in a sticky and not-so-sweet trade mark dispute.  Last week Gelato Messina created the ‘Gaytime’ flavour as a tribute to both the Sydney Gay and Lesbian Mardi Gras and everybody’s favourite childhood ice-cream (in case you were hungry wondering, the flavour consisted of layers of caramel...
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Swimwear designer in hot water for slagging off Seafolly on social media
In the recent case of Seafolly Pty Ltd v Madden [2012] FCA 1346 (29 November 2012), the Federal Court found Leah Madden, principal designer of Australian swimwear label White Sands, liable for misleading and deceptive conduct and false representations under sections 52 and 53(a) of the Trade Practices Act 1974 (now sections 18 and 29...
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Alcohol Promotions – Update
The NSW Office of Liquor, Gaming and Racing has issued a warning about irresponsible alcohol promotions. This was prompted by the banning of a promotion being run by a Kings Cross night club which aimed to “break the Guinness World Record for the most mojito cocktails made in one hour”. The Facebook marketing of this...
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A picture paints 1000 defamatory words – Google liable for defamation for image search results
Music promoter Michael Trkulja recently successfully sued Google for $200,000 in relation to images published of him on the search engine’s results page. This case provides guidance on the circumstances in which internet intermediaries such as search engines, social media platforms and blogs can be held liable for a defamatory publication. Mr Trkulja, who was...
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